When Knees was first established in Trowbridge the retail industry was a very different world from today. In the 1800’s Knees was a thriving, forward thinking business that grew at the very heart of Trowbridge town. It offered customers a department store that became a destination for local shopping. As the business thrived, Trowbridge thrived, attracting customers from across the region.
In Trowbridge today the imminent closure of H.B. Pitts is a very sad result of the rapid changes in today’s retail world. Like Knees, H.B. Pitts has been an integral part of the town for generations. However in recent times we have seen considerable changes in the way we all shop. With supermarkets offering a wider range of products, and the introduction of online shopping. Not all retail businesses have managed to compete. We have seen not only local businesses such as H.B. Pitts closing, but also national brands such as Woolworths, Brantano and very recently BHS.
Knees moved from the town centre to Spitfire Retail Park two years ago. Changing from a department store known to ‘sell everything’ to a shop specialising in key product ranges such as kitchen appliances and home furniture, Knees is changing quickly to keep up with the modern retail world. The shop may have changed in many ways however Knees is committed to Trowbridge. Managing Director Marcus Holbrow commented “In recent years we recognised the need to change and keep up with the times. We are working hard to adapt and strengthen our retail business in store, as well as starting to provide online purchasing for kitchen appliances. The one thing we would not change is being part of Trowbridge. This is where our story started. We are a family business committed to grow, succeed and continue to invest in the local area for years to come.”
Knees Home and Electrical are now offering free, regular cooking demonstrations in their Spitfire store. With experts cooking in the shop to show the latest product features, and the chance for customers to ask the professionals direct advice. Helping customers choose the right product for their needs. This sign of the times shows just how much shopping has changed. It is hard to say goodbye to the past, however Trowbridge will grow stronger as we embrace the future.
You can visit our Spitfire store between 3rd and 11th September for a week of free demonstrations and great deals.